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Disclaimer: This article provides general information and is not legal or technical advice. For official guidelines on the safe and responsible use of AI, please refer to the Australian Government’s Guidance for AI Adoption →

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  1. /Articles
  2. /How small business owners can get started with AI

How small business owners can get started with AI

Key facts: How small business owners can get started with AI

Brief, factual overview referencing current Australian context.

  • What’s a good first AI project for a small business?

    Pick one repeatable task (e.g., customer reply drafts or FAQs) and run a 2–4 week pilot.

  • How much does it cost to start using AI in 2026?

    $0–$50 per user/month for mainstream tools; keep pilots under $500 total.

  • Is it safe to use AI with customer data?

    Use business plans with data controls, avoid sensitive info, and follow Cyber.gov.au guidance.

Small business owner using AI tools on a laptop

How small business owners can get started with AI – In 2026, Australian small businesses are using AI to draft customer emails and social posts, answer common enquiries, summarise notes, and tidy up bookkeeping. The safest way to start is a short, low‑risk pilot on one task your team already does every day.

Small business owner using AI tools on a laptop
Exploring AI tools and planning a short pilot.

Who is this guide for?

Founders & Teams

Owners and managers looking for quick wins without big budgets.

Students & Switchers

Helping out in family businesses or side‑hustles with AI skills.

Community Builders

Advisors and mentors supporting Australian small businesses.

What small businesses are actually doing with AI in 2026

Themes from current Australian coverage show clear early wins: marketing copy and product descriptions, inbox triage and replies, website and help‑desk FAQs, transcription and content summaries, basic forecasting, and receipt categorisation. These are repeatable workflows, easy to measure, and typically low‑risk.

Key insight
Start where benefits are immediate and measurable: automate parts of workflows you already do daily, not whole jobs.

Start with a safe, narrow pilot (2–4 weeks)

Tech team brainstorming in a 90s film aesthetic during a focused pilot project session.

A short pilot lets you test value without big spend. Keep it to one business process, under $500, and track time and quality improvements against a baseline.

Pick one task, not a department

Good candidates include drafting reply emails to common enquiries, generating product descriptions from a checklist, turning call notes into a follow‑up plan, or tagging and summarising support tickets.

Practical checklist
Define one outcome and success metric; set a weekly time baseline; choose one tool; write simple prompts and examples; agree on what data is allowed; and decide in advance how you will measure quality.

30‑day pilot plan

  • 1Week 0: Choose one workflow and capture a 1‑week baseline (time/quality).
  • 2Week 1: Select a tool that fits your stack (e.g., Microsoft/Google/ChatGPT Teams).
  • 3Week 1: Configure access and guardrails (no sensitive data; opt‑out of training).
  • 4Weeks 2–3: Run the pilot with 3–5 real examples; log time, outputs, corrections.
  • 5Week 3: Review security and privacy against Cyber.gov.au guidance.
  • 6Week 4: Compare to baseline; decide: scale, tweak, or stop.

Resources

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Choosing tools that fit how you already work

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Pick tools that plug into your daily systems. If your team lives in Microsoft 365, start with Copilot; if you use Google Workspace, try Gemini. If you need a general assistant for drafting, ChatGPT Teams or similar can work. Vertical add‑ons inside your help‑desk, accounting, or e‑commerce suite often reduce setup effort and risk.

Check data controls (can you opt‑out of model training?), permissioning (who can see what?), and pricing (keep the pilot under $500 total). Prefer Australian or compliant data handling where possible, and keep sensitive information out of prompts.

Protect customer and business data from day one

Follow small‑business security basics from Cyber.gov.au: least‑privilege access, strong authentication, and a clear rule on what data can be used in prompts. Keep an audit trail of prompts and outputs during pilots, and never paste payment details or sensitive personal information. If in doubt, leave it out.

Pro tip
Treat AI like a junior assistant: it drafts quickly, you verify. Keep humans in the loop for anything customer‑facing or legally sensitive.
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Free MLAI Template Resource

Download our comprehensive template and checklist to structure your approach systematically. Created by the MLAI community for Australian startups and teams.

Access free templates

Estimate ROI with simple numbers

A basic model is time saved × hourly cost, plus any quality uplift. Example: if drafting a product description drops from 20 to 8 minutes across 60 items a month, that’s 12 minutes × 60 = 12 hours saved. At $45/hour, that’s ~$540/month before quality benefits. Compare against tool costs and keep only what pays back.

What to do next

Choose one workflow, run a 2–4 week pilot, and measure results. If it works, document the prompt, data rules, and QA checks so anyone on the team can repeat it. Expand to one more workflow, then stop and reassess. Sustainable progress beats a big‑bang project.

Sources & further reading

  • [1]Artificial intelligence for small business

    Cyber.gov.au • Security and safe adoption guidance for Australian small businesses.

    Government
  • [2]2026 AI Business Predictions

    PwC Australia • Outlook on AI adoption and impact on business in 2026.

    Analysis
  • [3]How are small businesses using AI to get ahead in 2026?

    SmartCompany • Examples of practical AI use cases for SMBs.

    Analysis
Show all 4 references (1 more)Show less
  • [4]10 Profitable AI Business Ideas in Australia for 2026

    VT Digital • Idea starters and opportunities in the Australian context.

    Industry

Disclaimer: This article provides general information and is not legal or technical advice. For official guidelines on the safe and responsible use of AI, please refer to the Australian Government’s Guidance for AI Adoption →

Need help with How small business owners can get started with AI?

MLAI is a not‑for‑profit community empowering the Australian AI community. Connect for practical pointers and community resources.

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About the Author

Dr Sam Donegan

Dr Sam Donegan

Medical Doctor, AI Startup Founder & Lead Editor

Sam leads the MLAI editorial team, combining deep research in machine learning with practical guidance for Australian teams adopting AI responsibly.

AI-assisted drafting, human-edited and reviewed.

Frequently Asked Questions

Which AI tools are easiest for beginners? (2026)

Start with tools that fit your current stack: Microsoft 365 Copilot or Google Workspace (Gemini) for documents and email; ChatGPT Teams for drafting and Q&A; and vertical tools like help‑desk assistants inside your support platform. Pick one tool, one use case, and run a short pilot first.

Do I need my own data to see value?

No. You can get value from generic tasks like drafting emails, FAQs, and product descriptions. Your own data becomes powerful later via connectors to email, docs, spreadsheets or your CRM—after you’ve proven the workflow.

How do I avoid privacy risks with customer data?

Use business/enterprise plans that offer data control, opt‑out of model training where possible, avoid pasting sensitive personal information, and set a simple team policy for what’s in/out. Follow Cyber.gov.au guidance for small business security.

What skills should my team learn first?

Prompting basics (clear instructions, examples), verifying outputs, handling data safely, and maintaining an audit trail. Create lightweight “house rules” so everyone follows the same approach.

How do we measure ROI on an AI pilot?

Track time saved against your baseline, apply your internal hourly rate, and note quality improvements (e.g., fewer revisions, faster response times). Keep pilots under $500 and under 4 weeks to make the decision simple.

Are there Australian rules or support I should know about?

Check the Office of the Australian Information Commissioner (OAIC) for privacy obligations and Cyber.gov.au for small business security practices. For potential support programs, refer to Business.gov.au (offerings change—always verify current details).

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